Budgeting Your Pokemon Business Money
"I spent all my profits buying new inventory, now I can't pay for shipping supplies." This is preventable. Let me show you simple budgeting that keeps your Pokemon business running smoothly.
What is a Business Budget? (Simple Definition)
Budget: Planning how to spend your business money before you spend it
Not complicated. Not restrictive. Just smart planning.
Example:
Without budget:
- Spend whatever, whenever
- Run out of money unexpectedly
- Can't buy inventory during deals
- Stress
With budget:
- Know exactly what you can spend
- Never surprised by expenses
- Money available when needed
- Control
Fixed Costs vs Variable Costs
Fixed Costs (Same Every Month)
Examples:
- Platform subscription fees: $30/month
- Business bank account fee: $10/month
- Storage unit (if used): $75/month
- Software subscriptions: $15/month
Total fixed: ~$130/month
Predictable, plan easily
Variable Costs (Change Based on Sales)
Examples:
- Inventory purchases: $200-2,000/month
- Shipping supplies: $50-300/month
- Platform selling fees: 10% of sales
- Shipping costs: Varies per sale
Total variable: Depends on business activity
Unpredictable, need buffer
Monthly Budget vs Project Budget
Monthly Budget (Ongoing Operations)
What it covers:
- Regular monthly expenses
- Expected inventory purchases
- Normal selling costs
Review frequency: Monthly
Purpose: Day-to-day operations
Project Budget (One-Time Activities)
Examples:
- "Buy $1,000 worth of vintage cards at card show"
- "Stock up for holiday season with $2,000 investment"
- "Submit 50 cards for grading ($1,500)"
Purpose: Special investments
My approach: Monthly budget for regular operations + separate project budgets for big investments
Why Budgets Help You Make More Money
Sounds backwards: Budgets restrict spending, how does that make money?
Reality: Budgets optimize spending
Without budget:
- Overspend on slow-moving inventory
- Run out of money during buying opportunities
- Pay unnecessary expenses
- Lose track of profitability
With budget:
- Buy right inventory at right time
- Money available for good deals
- Eliminate waste
- Clear picture of profit
My experience: Adding budgeting increased profit 30% first year. Not from making more sales, from smarter spending.
Common Budgeting Mistakes to Avoid
Mistake 1: No Budget at All
"I'll just see what happens"
Result: Chaos, overspending, lost opportunities
Mistake 2: Too Restrictive Budget
"I can only spend exactly $500, not one penny more"
Result: Miss good deals, inflexible
Better: Budget ranges, not fixed amounts
Mistake 3: Not Tracking Actual vs Budget
Create budget, never compare to reality
Result: Budget becomes useless, no learning
Better: Monthly actual vs budget comparison
Mistake 4: Forgetting Irregular Expenses
Budget for monthly costs, forget annual fees
Example: PayPal $30/month subscription, plus $100 annual eBay store fee
Fix: Track ALL expenses, including annual, quarterly
Mistake 5: Not Building Emergency Fund
Spend every dollar, nothing saved
Reality: Unexpected expenses happen (computer breaks, platform suspends account, etc.)
Fix: Emergency fund = 1-3 months of fixed costs
Creating Your Pokemon Business Budget (Step-by-Step)
Step 1: List All Income Sources
Month 1-3 (Starting Out):
- Card sales: $300-500
- Total: $300-500
Month 6-12 (Established):
- Card sales: $1,000-2,000
- Total: $1,000-2,000
Be conservative on estimates
Step 2: List Fixed Expenses
Essential:
- Platform fees: $30
- Tracking software: $0 (spreadsheet)
- Business bank fees: $10
Optional:
- Storage unit: $75
- Inventory software: $15
My Year 1 fixed costs: $40/month (minimal to start)
Step 3: List Variable Expenses
Based on expected sales volume:
Sales: $500/month
- Inventory purchases: $300 (60% of sales)
- Shipping supplies: $30 (6% of sales)
- Selling fees: $50 (10% of sales)
- Shipping costs: $40 (8% of sales)
Total variable: $420
Step 4: Calculate Profit
Income: $500 Fixed costs: $40 Variable costs: $420
Profit: $500 - $40 - $420 = $40
Profit margin: 8%
Is this good? For Month 1-3, yes. You're learning and building.
Goal: Improve margin to 20-30% by Month 6
Step 5: Plan for Reinvestment
Of your $40 profit:
- Reinvest: $30 (75%)
- Keep as profit: $10 (25%)
Why reinvest? Grow inventory, grow sales
Year 1 strategy: Reinvest 75% Year 2+ strategy: Reinvest 50%, keep 50%
Essential Pokemon Business Expense Categories
Inventory (Largest Expense):
- Card purchases
- Collection buys
- Sealed product
Budget: 40-60% of revenue
Selling Costs:
- Platform fees
- Payment processing fees
- Return costs
Budget: 10-15% of revenue
Shipping & Packaging:
- Mailers, top loaders, sleeves
- Shipping labels
- Postage
Budget: 10-15% of revenue
Equipment & Software:
- Computer/phone
- Tracking systems
- Photography equipment
Budget: $50-200/month
Marketing (Advanced):
- Ads (if used)
- Website hosting
- Social media
Budget: $0 to start, $100-500/month later
How to Estimate Income from Pokemon Sales
Conservative Method (Recommended):
Starting inventory: $500 Expected monthly turnover: 50% Expected sales: $500 × 50% = $250 inventory sold Average markup: 30% Expected revenue: $250 × 1.30 = $325/month
Optimistic Method (Risky):
Assume 100% inventory turnover, 50% markup
Usually results in disappointment. Use conservative.
Planning for Slow Months and Busy Seasons
Slow Months (January-March)
Expected sales: 60% of average
Budget strategy:
- Reduce inventory purchases
- Maintain cash reserves
- Use time for organization/listing
- Don't panic
Busy Months (November-December)
Expected sales: 150-200% of average
Budget strategy:
- Stock up in September-October
- Extra shipping supplies
- Prepare for higher volume
- Cash in on peak season
My typical year:
- Q1: 20% of annual revenue
- Q2: 25% of annual revenue
- Q3: 20% of annual revenue
- Q4: 35% of annual revenue
Budget accordingly
Emergency Fund for Pokemon Business
What is it? Money set aside for unexpected expenses or slow periods
How much? 1-3 months of fixed costs
Example:
- Fixed costs: $40/month
- Emergency fund target: $120 (3 months)
When to use:
- Computer breaks
- Unexpected shipping cost increase
- Platform suspension (need to pivot quickly)
- Slower sales than expected
How to build:
- Set aside 10% of profit each month
- Takes time but protects business
Peace of mind is worth it
Sample 3-Month Budget (Starting Pokemon Business)
Month 1
Income:
- Card sales: $300
Fixed expenses:
- Platform fees: $30
- Bank fees: $10
- Total fixed: $40
Variable expenses:
- Inventory: $200
- Shipping supplies: $25
- Selling fees: $30
- Shipping: $25
- Total variable: $280
Net profit: $300 - $40 - $280 = -$20 loss
Expected for Month 1, building foundation
Month 2
Income:
- Card sales: $500
Expenses:
- Fixed: $40
- Variable: $350
Net profit: $110
Progress!
Month 3
Income:
- Card sales: $800
Expenses:
- Fixed: $40
- Variable: $520
Net profit: $240
Growth trajectory
Tools for Budget Tracking
Free:
- Google Sheets budget template
- Manual tracking
- Cost: $0
Paid:
- QuickBooks Self-Employed: $15/month
- Wave Accounting: Free
- FreshBooks: $15/month
My recommendation Year 1: Google Sheets (free, sufficient)
My recommendation Year 2+: Wave or QuickBooks (automated, professional)
The Bottom Line
Budgets aren't about restriction. They're about:
- Control
- Planning
- Optimization
- Peace of mind
5 minutes per week reviewing budget prevents:
- Running out of money
- Missing buying opportunities
- Overspending on wrong inventory
5 minutes per week enables:
- Smart spending decisions
- Growth planning
- Profitability tracking
Every successful Pokemon business I know budgets. Every struggling one doesn't.
Ready to Build Your Pokemon Business Budget?
This is Module 2.5 of Week 2 in the Pokemon Business Startup Course.
Complete course includes:
- 3-month budget template
- Budget vs actual tracking sheet
- Expense category guides
- Monthly review checklist
Enroll in the Pokemon Business Startup Course →
Module 2.5 of Week 2 - Pokemon Business Startup Course